How to Increase Average Order Value (AOV) on Shopify: 10 Tactics That Work
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Increasing your Average Order Value (AOV) is one of the most effective ways to maximize revenue without acquiring new customers. By encouraging existing customers to spend more per transaction, you can significantly boost profits on your Shopify store . In this article, we’ll explore 10 proven tactics to increase AOV on Shopify. 1. Offer Volume Discounts Why It Works Customers love discounts, especially when they get more value for their money. By offering volume discounts, you encourage shoppers to buy in bulk. How to Implement Use Shopify apps like Bundler – Product Bundles or Quantity Breaks. Offer discounts like Buy 2, Get 10% Off or Buy 3, Get 1 Free. 2. Create Product Bundles Why It Works Bundling related products together enhances perceived value and encourages customers to purchase more. How to Implement Use apps like Easy Subscription or Frequently Bought Together. Offer themed bundles (e.g., skincare sets, workout kits). Showcase the savings customers get with the bundle. ...